Fashion designers excel at monument-building: witness the rise of towers in cities like Tokyo and Shanghai. These multistory shops sell clothes and purses,
but they also serve to remind people of the power of a brand in a noisy consumerist world. chanel shop Coco Chanel left a real monument to modern bag: Chanel 2.55. What will her inheritor bring to us? Chanel Bowling Bag. Mr. Lagerfeld’s motives, if not
entirely innocent, were simple. Chanel Bowling Bag is simple. Pure white calfskin is decorated without any accessory except stitches. Vintage interlaced
chain shoulder strap is borrowed from the vintage design in Chanel 2.55 bag. It comes from when the children’s caretakers in the orphanage would dangle keys
from their waists with the same type of chains as on the Reissue. That is all. That is Chanel Bowling Bag. That is Mr. Lagerfeld. Forever metallic -CC-
logo twinkles on the bag, telling you its long- long story.
Chanel Bowling Bag offers women like Lagerfeld the luxury of concentrating on a single idea. The whiteness of the bag- the white grain calfskin with white
thread, the white leather strap interlacing with silver chain strap- reinforced that motion. Lagerfeld was like a fly that dropped onto a leaf and then
surveyed all. But the leaf told him everything.
More than understanding the iconography of Chanel, a house that first opened its doors at 31, Rue Cambon in 1921, Lagerfeld knows what the name means in the
history of Paris. Unlike many other houses that have disappeared behind corporate facades or disappeared altogether, Chanel still sits like a white-gloved
lady on the Rue Cambon. And probably to a great many young tourists who come to take pictures of its famous entrance and the Cassandre-designed logo, the Rue
Cambon is Chanel.